Consumers' preference towards food truck business: a case study in Penang / Suria Sulaiman ... [et al.]
The food truck business in the food and beverage industry is notably a highly competitive field. It is the most convenient food service and offers a variety of common local food. However, being able to fulfill customer expectations and demands becomes the most essential element to sustain growth and...
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Main Authors: | Nik Mohd Nor, Nik Mohd Shahril (Author), Ab Rashid, Putri Dahlia (Author), Azren, Muhamad Hafiz (Author) |
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Format: | Book |
Published: |
2021.
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Online Access: | Link Metadata |
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