Coercive, normative, and mimetic isomorphism inquiries on the crisis communication by hotels during the COVID-19 pandemic / Corina Joseph ... [et.al.].

Crisis communication is essential during the pandemic. This paper aims to explain factors influencing crisis communication in three Sarawak-based hotels using the isomorphism tenet. A multiple case study approach was applied. A semi-structured interview with the hotel personnel was conducted in May...

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Asıl Yazarlar: Joseph, Corina (Yazar), Atlas, Ranee (Yazar), Enggong, Tina Stephen (Yazar), Rateh, Nicholas Rateh (Yazar)
Materyal Türü: Kitap
Baskı/Yayın Bilgisi: Universiti Teknologi MARA Cawangan Sarawak, 2022-09.
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