Examining the impacts of travellers' intrinsic motivation in social media travel sharing behaviour in Indonesia / Elisabet Dita Septiari and Azizah Omar
This study examines the intrinsic motivation factors on social media travel sharing behaviour. The selfdetermination theory has been applied as an underlying research framework of the study. An online survey was sent to 409 millennial Indonesian domestic travellers. Partial least squares (PLS) were...
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| Format: | Book |
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Faculty of Hotel & Tourism Management, Universiti Teknologi MARA,
2022-06.
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