An empirical research on factors affecting customer satisfaction towards fintech products and services in Sungai Petani, Kedah / Barathy Doraisamy ... [et al.]

Since financial institutions have provided almost similar products and services, thus financial firms have been highly competitive in the industry. The results of this competition are based on service quality. Apart from that, the development of technology has caused Fintech products and services to...

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Bibliographic Details
Main Authors: Doraisamy, Barathy (Author), Appannan, Santhi (Author), M Varatharajoo, Parteeban (Author), Shanmugam, Jaya Kumar (Author), Woo, Hooi Kuan (Author)
Format: Book
Published: UiTM Cawangan Negeri Sembilan, 2022.
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