Exploring purchase intention using delivery services apps during covid-19 pandemic among Malaysian households / Rozita Naina Mohamed ... [et al.]

• Autores principales: Mohamed, Rozita Naina (Prof Madya. Dr) (Autor), Sawangchai, Anusara (Autor), Rusli, Mohd Saifullah (Autor), Mohd, Rohani (Autor), Prasamkam, Hiran (Autor), Md Elias, Nura Lina (Autor), Mahmood, Ainun Nadzirah (Autor)
• Formato: Libro
• Publicado: Faculty of Business and Management, 2021-12.
• Materias: Article; PeerReviewed
• Acceso en línea: Link Metadata

Online services of product delivery apps are more critical than ever. The COVID-19 pandemic has irrevocably altered internet purchasing habits. Customers are getting comfortable using the apps for services to order and do the shopping via their smartphone using the apps. The pandemic has quickened t...