The quality of Kopitiam physical environment: are patrons satisfied? / Safwana Nur Widad Safrin and Zurinawati Mohi

This study examines the physical environment quality of Kopitiam patron satisfaction. Kopitiams shows a good image and reputation among other coffee shops in Malaysia. Kopitiam's owner should be concerned about the physical environment quality. An extensive literature review identified seven di...

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Bibliographic Details
Main Authors: Safri, Safwana Nur Widad (Author), Mohi, Zurinawati (Author)
Format: Book
Published: Faculty of Hotel & Tourism Management, Universiti Teknologi MARA, 2022-12.
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