Determining the contributing factors towards consumer online purchase intention amongst university students / Che Nur Asmani Amirah Che Mohd Nawi ... [et al.]

Online shopping has emerged over the years from conventional one-to-one to electronic market (e-market space) as an integral part of users' lives as a prominent alternative for conventional purchase. However, there is still limited research addressing online purchase intention from the percepti...

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Bibliografische gegevens
Hoofdauteurs: Che Mohd Nawi, Che Nur Asmani Amirah (Auteur), Ismail, Nur Liyana (Auteur), Mohd Rashidi, Nur Zur'Aini (Auteur), Nik Aziz, Nik Nor Faqihah (Auteur)
Formaat: Boek
Gepubliceerd in: Unit Penerbitan, UiTM Kelantan, 2022-06.
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