Redefining Malaysia's printing landscape: insights from Porter's CAN Model / Muhammad Yusuf Masod and Siti Farhana Zakaria
Malaysia's burgeoning printing industry, while showcasing potential, grapples with challenges that constrain its growth and global reach, underscoring the need for a deep and structured assessment. This pivotal study is designed to unpack the competitiveness of the Malaysian printing sector wit...
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| Format: | Book |
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Universiti Teknologi MARA, Perlis,
2024-02.
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