Decisions at marketplace shopee on Islamic business ethic perspective: determination of online consumer reviews and rating / Rizky Fadjar Pakaya, Mardhiyah Hayati and Siska Yuli Anita

• Principais autores: Pakaya, Rizky Fadjar (Autor), Hayati, Mardhiyah (Autor), Yuli Anita, Siska (Autor)
• Formato: Livro
• Publicado em: Universiti Teknologi Mara Selangor, 2023-06.
• Assuntos: Article; PeerReviewed
• Acesso em linha: Link Metadata

This study aims to prove and analyze the effect of online customer reviews and online customer ratings on purchase decisions in online shopping at Shopee. This type of research is quantitative research, and the data collection method used is a questionnaire method. This study's population is th...