The art of complaints: analysing complaints management from a social media banking account / Sharifah Syazwa Amierah Syed Khalid and Amir Lukman Abd Rahman

Banking institutions' handling of complaints in today's context has become one of the most highlighted areas in customer service. Customer complaints are the basis of any organisation, and an organisation's ability to handle its customers reflects the competitive spirit in the busines...

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Auteurs principaux: Syed Khalid, Sharifah Syazwa Amierah (Auteur), Abd Rahman, Amir Lukman (Auteur)
Format: Livre
Publié: 2023.
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