Pengaruh Celebrity Endorser Agnes Monica Terhadap Persepsi Dan Minat Beli Konsumen Produk Fresh Care

• Главные авторы: Bahaswan, Hana (Автор), , Ahmad Mardalis, S.E., M.B.A (Автор)
• Формат: ‌
• Опубликовано: 2015.
• Предметы: Thesis; NonPeerReviewed
• Online-ссылка: Connect to this object online

The purpose of this study was to examine the influence of celebrity endorser Agnes Monica to perception and consumer buying interest Fresh Care products. This study is a survey research with a quantitative approach. Sample collection techniques are non-probability samples using a sample of 100. The...