Analisis Pengaruh Marketing Mix Terhadap keputusan Membeli Batik

This research was conducted at The Kencana Ungu Batik Surakarta, as the purpose of this study was to determine the influence of product, price, promotion and place on purchasing decisions at Rumah Batik Kencana Ungu. The sampling technique using a convenience sampling, the sampling design means that...

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Bibliographic Details
Main Authors: Adiakso, Gilang (Author), , Ahmad Mardalis, S.E., M.B.A (Author)
Format: Book
Published: 2015.
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