Pengaruh Desain, Promosi Dan Brand Image Terhadap Keputusan Pembelian Konsumen Produk Air Mineral Pada Mahasiswa Universitas Muhammadiyah Surakarta
The research aims to identify and empirically examine (1) the influence of design on product purchasing decisions mineral water. (2) the effect of promotions on product purchasing decisions mineral water. (3) the effect of brand image on product purchasing decisions mineral water. (4) the effect of...
Saved in:
Main Authors: | Gana, Ardha Brawidha (Author), , Basworo Dibyo, S.E, M.Si (Author) |
---|---|
Format: | Book |
Published: |
2017.
|
Subjects: | |
Online Access: | Connect to this object online |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
PENGARUH HARGA, BRAND IMAGE, PROMOSI TERHADAP KEPUTUSAN PEMBELIAN PRODUK PADA YUNA&CO DI JAKARTA PUSAT
by: Alma Dina Latansa,
Published: (2022) -
Pengaruh Brand Image, Harga, Atribut Produk, Ekuitas Merek, Promosi dan Kualitas Layanan terhadap Keputusan Pembelian Konsumen di Toko Metto Fashion Boyolali
by: A'yunin, Hanif, et al.
Published: (2015) -
Analisis Pengaruh Identitas Merek, Kualitas Produk Dan Brand Ambassadors Terhadap Keputusan Pembelian Kembali Konsumen Pada Produk Kosmetik Di Surakarta
by: Christanti, Shenda Aprilia, et al.
Published: (2017) -
Pengaruh Brand Image, Brand Awareness Dan Brand Trust Terhadap Brand Loyalty Konsumen Air Mineral Merek Aqua Pada Mahasiswa Universitas Muhammadiyah Surakarta
by: Prasetya, Diar Skriptian Eko, et al.
Published: (2016) -
PENGARUH ATRIBUT PRODUK TERHADAP KEPUTUSAN PEMBELIAN AIR MINUM MINERAL KEMASAN AQUA DI SURAKARTA
by: WISANTO, BAUT ARI
Published: (2011)