Pengaruh Kepercayaan, Kemudahan, Kepuasan Dan Resiko Terhadap Minat Pembeli Untuk Menggunakan Sistem E-Commerce(Studi Empiris Pada Mahasiswa Fakultas Ekonomi Dan Bisnis Universitas Muhammadiyah Surakarta)
The purpose of this study was to examine the effect of the trust, ease of use, satisfaction, and risk on intention of the buyer to use e-commerce system. The research was conducted in major Faculty Economic and Business Muhammadiyah University of Surakarta. Determination of sample, using a purposive...
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| Format: | Book |
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2017.
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