A SEMIOTIC ANALYSIS OF DJARUM 76 TELEVISION ADVERTISEMENTS

This research is geared towards discovering the representation of corruption in Djarum 76 television advertisements "Kontes Jin" and "Pungli" versions and revealing the ideology behind the advertisements. The research utilizes descriptive qualitative method. The data were in the...

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Bibliographic Details
Main Author: Fulki, Insan Fadilah (Author)
Format: Book
Published: 2013-12-06.
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Online Access:Link Metadata
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