PENGARUH BRAND TRUST TERHADAP REPURCHASE INTENTION: Survei terhadap Konsumen Shopee Hand & Body Lotion Nivea di Indonesia

Penelitian ini bertujuan untuk mengetahui Pengaruh Brand Trust terhadap Repurchase Intention. Jenis penelitian ini yang digunakan metode deskriptif dan verifikatif dengan pendekatan kuantitatif. Variabel dependen dalam penelitian ini adalah repurchase intention dan brand trust sebagai variabel indep...

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Bibliographic Details
Main Author:	Amanda Sevia Putri, - (Author)
Format:	Book
Published:	2024-01-30.
Subjects:	Thesis NonPeerReviewed
Online Access:	Link Metadata
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