PENGARUH SOCIAL MEDIA MARKETING TERHADAP BRAND EQUITY

The high growth of e-commerce in Indonesia has caused some e-commerce established in Indonesia to come from abroad causing competition among e-commerce businesses to become higher. Along with the increasingly rapid competition in the world of trade, promotion activities to increase brand equity in e...

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Main Author: Nova Herdina, - (Author)
Format: Book
Published: 2019-10-05.
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