PERILAKU NASABAH TERHADAP LAYANAN MOBILE BANKING PERBANKAN SYARIAH: EKSTENSI TECHNOLOGY ACCEPTANCE MODEL (TAM) DAN THEORY OF PLANNED BEHAVIOR (TPB)

The purpose of this study in general is to test the theory of Technology acceptance Model (TAM) and Theory of Planned Behavior (TPB), namely to analyze the effect of perceived ease of use on perceived usefulness, perceived usefulness and perceived ease of use on customer attitudes, then analyze the...

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Bibliographic Details
Main Author: Nonah Siti Rojanah, - (Author)
Format: Book
Published: 2020-07-29.
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