PENGARUH ATRIBUT PRODUK TERHADAP KEPUTUSAN PEMBELIAN PRODUK SOUVENIR DI SAUNG ANGKLUNG UDJO

This study attempted to measure the product atributes on souvenir product purchase decisions in saung anglung udjo. This study applied quantitative approach using non probability sampling technique. In this study, to collecting the data researcher using observation and distributed questionnaire to 1...

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Bibliographic Details
Main Author: Yulia Rofiati Padminiayu, - (Author)
Format: Book
Published: 2020-08-12.
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3rd Floor Main Library

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Call Number: A1234.567
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