SPEECH ACT EXPRESSIONS IN THE ADVERTISEMENTS ON TELEVISION : A CASE STUDY OF EIGHT ADVERTIMEMENTS BOTH COSMETICS AND CELL-PHONE PROVIDERS
ABSTRACT The study entitled "Speech Act expressions in the Advertisements on Television" seeks to illuminate the types of speech acts based on Searle (1979) and the approaches of advertisements proposed by Book and Schick (1996). This study uses a qualitative method to analyze the collecte...
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| Format: | Book |
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2009-02-27.
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| Online Access: | Link Metadata |
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