PENGARUH DAYA TARIK IKLAN GOJEK VERSI CERDIKIAWAN TERHADAP BRAND ATTITUDE (SIKAP TERHADAP MEREK): (Survei Kepada Followers Akun Twitter @gojekindonesia)
Gojek is an online-based transportation service that continues to develop its advertising strategy which one of their creative strategies includes incorporating elements of advertising appeals into their ad called Cerdikiawan. One of the goals of advertising is to generate a positive brand attitude...
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| Format: | Book |
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2021-06-28.
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| Online Access: | Link Metadata |
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