PENGARUH KAMPANYE #GOJ3K TERHADAP KEPUTUSAN MENGGUNAKAN GOJEK DI TENGAH PANDEMI COVID-19 (Survei Kepada Followers Akun Instagram @gojekindonesia)

This study aims to determine the relationship and find out how much influence the #GOJ3K campaign has on the decision to use Gojek in the midst of the covid-19 pandemic carried out through social media Instagram. The model used in this research is the Ostegaard campaign model. This research was cond...

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Bibliographic Details
Main Author: Nalda Cloudia, (Author)
Format: Book
Published: 2021-07-21.
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