PENGARUH PERSEPSI NILAI PELANGGAN DANPOTONGAN HARGA TERHADAP KEPUTUSANPEMBELIAN LAYANAN PREMIUM APLIKASI MUSICSTREAMING SPOTIFY(Studi Kasus Pengguna Spotify Cibinong Kab. Bogor)
The purpose of this study is to prove that there are effects of perceived value and price discount on purchase decision. This research uses primary sources of data. The object of this research are Spotify users who reside or currently live in Cibinong, Kab. Bogor. This research used 113 samples with...
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| Format: | Book |
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2021-07-19.
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