PENGARUH KUALITAS PRODUK, PROMOSI, DAN CITRA MEREK TERHADAP KEPUASAN KONSUMEN PADA E-COMMERCE SHOPEE: Studi Kasus pada Mahasiswa di Jakarta Selatan

When many people choosing to shop online, especially during the Covid-19 pandemic, there is a great need for e-commerce with the best quality products, promotions, and brand image. This study aims to prove that there is an effect of product quality on consumer satisfaction, promotion on consumer sat...

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Bibliographic Details
Main Author: Viona Aliadisa, (Author)
Format: Book
Published: 2022-01-13.
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