PENGARUH BRAND AMBASADOR, KUALITAS PRODUK, DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN SEPATU BASKET NIKE DI JAKARTA SELATAN
This study aims to determine and analyze the effect of brand ambassador, product quality, and price on Nike basketball shoes purchase decision in South Jakarta. This research is using quantitative method with 75 respondents in South Jakarta with purposive sampling technique. The data analysis techni...
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| Format: | Book |
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2022-06-29.
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