ANALISIS STRATEGI MARKETING DALAMMENINGKATKAN PENJUALAN PADA UMKM DI ERACOVID-19(STUDI KASUS KOPI KATAKITA DI BEKASI)

This study aims to identify and analyze MSME marketing strategies in increasing sales in the era of the covid-19 pandemic at Kopi KataKita MSMEs in Bekasi. This research method uses descriptive qualitative method with 6 informants. where the researcher is the main instrument of the data collection t...

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Bibliographic Details
Main Author: Muhammad Hazza Ghazali, (Author)
Format: Book
Published: 2022-07-22.
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