PENGARUH CITRA MEREK, KUALITAS PRODUK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE IPHONE
This study aims to determine the influence of brand image varaibel, product quality and price on the purchasing decision of iphone smarthphones (Case study of iphone smartphone consumers within the Faculty of Economics and Business, Universitas Pembangunan Nasional Veteran Jakarta). In the study con...
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2022-07-22.
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