PENGARUH KUALITAS PRODUK, CITRA MEREK, DAN PROMOSI MELALUI MEDIA SOSIAL INSTAGRAM TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN PADA TEMPAT MAKAN EATLAH TOKYOLK CIPETE

This research is a quantitative research that aims to determine the effect of product quality, brand image, and promotion through Instagram social media on consumer purchasing decisions at Eatlah Tokyolk Cipete eating places. The population in this study were all consumers who were in the Cipete are...

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Main Author: Chiara Praghasya Andini, - (Author)
Format: Book
Published: 2019-01-08.
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