PENGARUH ANALISIS GREEN PURCHASE INTENTION DENGAN GREEN TRUST SEBAGAI VARIABEL INTERVENING PADA GREEN PRODUCT PERAWATAN TUBUH

This study was directed to decide the impact of green perceived value, environmental concern, and green trust on green purchase intention. Furthermore, an investigation of green trust is additionally led as an intervening variable that intervenes the connection between green perceived value and envi...

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Main Author: Wahyumar, Hatri (Author)
Format: Book
Published: 2022-07-05.
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