ANALISIS STRATEGI PENGELOLAAN KOPERASI KONSUMEN SYARIAH BAITURRAHMAN MITRA UMAT DENGAN PENDEKATAN BUSINESS MODEL CANVAS

Globalization era has brought sharia cooperatives into a tighter, heavier, and more threatening competition for its existence in the market. As one of business sectors, strategy development for cooperative is necessary so it will not be eliminated from financial service market. This study aims to as...

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Bibliographic Details
Main Author: Raihan Syawwary, (Author)
Format: Book
Published: 2023-01-06.
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520 |a Globalization era has brought sharia cooperatives into a tighter, heavier, and more threatening competition for its existence in the market. As one of business sectors, strategy development for cooperative is necessary so it will not be eliminated from financial service market. This study aims to assist sharia cooperative to evaluate its performance and to offer them strategic recommendations so it can increase their income, reactivate former members participation, and attract new potential members. This study uses qualitative method with business model canvas approach and SWOT analysis. The result of this study shows that the cooperation is on the position of growth and built, therefore the strategy implemented must be growth-oriented for seeking new opportunities, up-servicing, and profit-increase. The formulized strategies are based on nine elements of business model canvas consisting of customer segment, value proposition, channels, customer relationship, revenue streams, key resources, key activities, Key Partnershiphip, and cost structure. 
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