PENGARUH KUALITAS PRODUK, KUALITAS LAYANAN, DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN (Studi Kasus Pada Restoran Mie Gacoan Depok)

Mie Gacoan is a noodle restaurant which is quite popular in Indonesia. This study aims to analyze the effect of product quality, service quality, and price on purchasing decisions at Mie Gacoan Depok. This study uses a quantitative method using SmartPLS. The population in this study are consumers of...

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Bibliographic Details
Main Author: Alfino Hadi Putranto, (Author)
Format: Book
Published: 2022-12-23.
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