PENGARUH KOREAN WAVE, BRAND AMBASSADOR DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN PADA PRODUK COSRX
Based on data obtained from the Shopee E-Commerce site, COSRX Indonesia Official Shop there are still many consumers who give ratings below five. These data can be interpreted that alternative considerations of the COSRX product are still lacking. So it is assumed that there is a purchase decision p...
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Main Author: | Priastuti, (Author) |
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Format: | Book |
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2022-12-19.
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Online Access: | Link Metadata |
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