PENGARUH HARGA, CITRA MEREK DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN PADA APLIKASI SHOPEE
This research is included in quantitative research which aims to find out and prove the effect of price, brand image and product quality on purchasing decisions on the Shopee application. The population used in this study are Shopee application users in the Jakarta area. Sampling used non-probabilit...
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| Format: | Book |
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2022-12-27.
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