PENETAPAN STRATEGI BAURAN PEMASARAN 4P EFEKTIF BERDASARKAN SEGMENTASI CUSTOMER DENGAN PEMANFAATAN MACHINE LEARNING(Studi kasus pada konsultan IT - PT XYZ di DKI JAKARTA)
Marketing activities require high costs in selling a product. So that effective and efficient marketing is a must for organization who must be able to encourage customers to buy more products. The activities to determine an effective and efficient marketing strategy is by segmenting customers and fo...
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Format: | Book |
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2023-01-25.
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