ANALISIS PEMBENTUKAN DISONANSI KOGNITIF KONSUMEN PEMILIK MOBIL TOYOTA YARIS
This study attempts to look at the formation of Cognitive Dissonance consumers when they decide to buy a Toyota Yaris, Cognitive Dissonance has three dimensions, namely, emotional, wisdom of purchase, concern over the deal. Emotional terms of despair, regret, disappointment with self, fear, emptines...
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2012-12-10.
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