DIPLOMASI KORPORAT SM ENTERTAINMENT DALAM MEMPERLUAS PASAR MELALUI NEW CULTURE TECHNOLOGY DI ASIA: Studi Kasus Indonesia dan Tiongkok

The development of K-pop in Asia is increasingly spreading massively due to developments in technology and communication. SM Entertainment as a multinational company engaged in industrial culture uses corporate diplomacy to expand into foreign markets. This research specifically identifies SM Entert...

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Bibliographic Details
Main Author: Nurul Nissa Salbia, (Author)
Format: Book
Published: 2023-07-03.
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