PENGARUH KUALITAS PRODUK, HARGA DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN TEH BOTOL SOSRO (STUDI KASUS PADA MASYARAKAT DI WILAYAH JAKARTA SELATAN)
This study aims to determine the effect of product quality, price and brand image on consumer purchasing decisions from sosro bottled tea. The population in this study are consumers who are in the domicile of South Jakarta. The sample size taken as many as 100 respondents, this study uses a sampling...
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| Format: | Book |
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2021-07-27.
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