Pengaruh Pesan Tagline Baru "Tropical Adventure" Terhadap Kepercayaan Merek Eiger (Survei Pada Ukm Mapala Universitas Di Jakarta)

This study discusses the effect of the new tagline "Tropical Adventure" on the Eiger Brand Trust. The purpose of this study is to determine whether there is an influence of the new tagline "Tropical Adventure" on the trust of the Eiger brand, and to find out how much influence. T...

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Bibliographic Details
Main Author: Farhan Zikri Zaidan Karim, (Author)
Format: Book
Published: 2020-08-19.
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