KEPUTUSAN PEMBELIAN E-COMMERCE TOKOPEDIA PADA GENERASI Z DI KOTA DEPOK

This study uses a quantitative descriptive method which was carried out on Generation Z users of Tokopedia in Depok City. Tokopedia is an e-commerce company (electronic commerce) type of marketplace from Indonesia which was officially launched to the public on August 17, 2009 and Generation Z are pe...

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Bibliographic Details
Main Author: Sarah Anissa Putri Lestari, (Author)
Format: Book
Published: 2020-06-30.
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