ANALISIS PENGARUH KEPUTUSAN PEMBELIAN ONLINE DI LAZADA (STUDI KASUS PADA LINGKUNGAN MAHASISWA UPN VETERAN JAKARTA)

This research uses quantitative descriptive method which is carried out on online purchasing decisions at Lazada. Lazada is one of the largest market places in Indonesia which was founded in 2012 and launched in Indonesia in 2014. The purpose of this study is to find out and prove whether purchasing...

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Main Author: Christiono Hartawan, (Author)
Format: Book
Published: 2020-07-09.
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3rd Floor Main Library

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Call Number: A1234.567
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