PENGARUH KUALITAS PRODUK, HARGA DAN IKLAN TERHADAP KEPUTUSAN PEMBELIAN SEPEDA MOTOR YAMAHA V-IXION: Studi Kasus Pada Kelurahan Cipedak Jakarta Selatan

This study aims to determine the effect of product quality, price and advertising on purchasing decisions of Yamaha V-Ixion motorcycles. The population in this study was the motorcycle user community in the Cipedak sub-district. The sample size was taken as many as 75 respondents. The sampling techn...

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Bibliographic Details
Main Author: Jafisman Taufan Fikri, - (Author)
Format: Book
Published: 2019-01-07.
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