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A conceptual model of online hotel booking: the role of online review and online trust towards online booking intention / Fadhlina Mahat... [ et al.]
Published 2020“…Universiti Teknologi Mara Cawangan Pulau Pinang,…”
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Book -
2
The role of social influence model in social media marketing / Saiful Bahri Mohd Kamal... [et al.]
Published 2020“…Universiti Teknologi Mara Cawangan Pulau Pinang,…”
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Book -
3
The effects of brand image, perceived trust and perceived risk on online booking intention: a conceptual model / Khairil Anuar Bahari... [et al.]
Published 2020“…Universiti Teknologi Mara Cawangan Pulau Pinang,…”
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Book