Search Results - Franklin and Friends

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    Public Choice by Mixon, Franklin G.

    Published 2019
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    Electronic Book Chapter
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    The Future of Consumption How Technology, Sustainability and Wellbeing will Transform Retail and Customer Experience /

    Published 2024
    Table of Contents: “…Introduction -- The Future of Consumption, Kristina Bäckström, Carys Egan-Wyer & Emma Samsioe -- Part 1 - Technology -- The Intersection of Sustainability and Technology in the Context of the Digital Marketplace, Hela Hassen & Precious Akponah -- Smart Signage: Toward a Transformative Model that Effectively Generates Consumer-Product Relationships, Franklin Velasco & Hanna Marriott -- Into the Metaverse: Technological Advances Shaping the Future of Consumer and Retail Marketing, Hossain Shahriar -- Consumer Trust and Platformised Retail Personalisation, Stefan Larsson & Kashyap Haresamudram -- Friend or foe? …”
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