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19161
eMarketing - The Essential Guide to Online Marketing
Published 2012Table of Contents: “…Chapter 1: Introduction to eMarketing -- Chapter 2: E-mail Marketing -- Chapter 3: Online Advertising -- Chapter 4: Affiliate Marketing -- Chapter 5: Search Engine Marketing -- Chapter 6: Search Engine Optimization -- Chapter 7: Pay per Click Advertising -- Chapter 8: Social Media -- Chapter 9: Crowdsourcing -- Chapter 10: Viral Marketing -- Chapter 11: Online Reputation Management -- Chapter 12: Web Public Relations -- Chapter 13: Web Site Development and Design -- Chapter 14: Online Copywriting -- Chapter 15: Web Analytics and Conversion Optimization -- Chapter 16: Mobile Marketing -- Chapter 17: Customer Relationship Management -- Chapter 18: Market Research -- Chapter 19: eMarketing Strategy…”
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19162
Women Worldwide Transnational Feminist Perspectives
Published 2022Table of Contents: “…Preface and Acknowledgments -- Women Worldwide -- Transnational Feminism: Reshmi Dutt-Ballerstadt and Kiana Anderson -- World Media: Janell Hobson -- Global Politics of the Body: Tracy Butts -- Sexualities Worldwide: Sharadha Kalyanam -- Politics of Women's Health: Mehra Shirazi -- Reproductive Freedoms: Jayamala Mayilsamy and Kamalaveni Veni -- Families in Global Context: Rebecca J. …”
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19163
Social Movements in 1980s Sweden Contention in the Welfare State /
Published 2023Table of Contents: “…Peace Actions and Mainstream Media: Framing Nuclear Disarmament Protests in Welfare Sweden; Anton Öhman -- 8. …”
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19164
Inter-group Relations and Migrant Integration in European Cities Changing Neighbourhoods /
Published 2016Table of Contents: “…Life of Chinese Migrants around 'Four Tigers Market' in Budapest: Boglárka Szalai and Krisztina La-Torre -- Inter-Group Perceptions and Representations in two Barcelona Neighbourhoods: Poble Sec and Sagrada Família Compared: Ricard Morén-Alegret, Albert Mas and Dawid Wladyka -- Turin in Transition: Shifting Boundaries in Two Post-Industrial Neighbourhoods: Pietro Cingolani -- News Media and Immigration in the EU: Where and How the Local Dimension Matters: Andrea Pogliano -- Boundaries, Barriers and Bridges: Comparative Findings from European Neighbourhoods : Ferruccio Pastore and Irene Ponzo.…”
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19165
Laboratory Exercises in Microbiology Discovering the Unseen World Through Hands-On Investigation
Published 2016Table of Contents: “…Introduction to Aseptic Techniques and Growth Media -- Lab 3. Preparation of Bacterial Smears and Introduction to Staining -- Lab 4. …”
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19166
Introduction to Anthropology
Published 2022Table of Contents: “…-- Chapter 2 Methods: Cultural and Archaeological -- Chapter 3 Culture Concept Theory: Theories of Cultural Change -- Chapter 4 Biological Evolution and Early Human Evidence -- Chapter 5 The Genus Homo and the Emergence of Us -- Chapter 6 Language and Communication -- Chapter 7 Work, Life, and Value: Economic Anthropology -- Chapter 8 Authority, Decisions, and Power: Political Anthropology -- Chapter 9 Social Inequality -- Chapter 10 The Global Impact of Human Migration -- Chapter 11 Forming Family through Kinship -- Chapter 12 Gender and Sexuality -- Chapter 13 Religion and Culture -- Chapter 14 Anthropology of Food -- Chapter 15 Anthropology of Media -- Chapter 16 Art, Music, and Sport -- Chapter 17 Medical Anthropology -- Chapter 18 Human-Animal Relationship -- Chapter 19 Indigenous Anthropology -- Chapter 20 Anthropology on the Ground…”
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19167
Abrahamic Reflections on Randomness and Providence
Published 2022Table of Contents: “….- World-Making as Collaborative Improvisation: New Metaphors for Open Theists -- 16. Saadia on "what is in the hearts of people when they reach the limits of endurance in a trial" -- 17. …”
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19168
The History of Our Tribe Hominini
Published 2017Table of Contents: “…Australopithecus garhi -- 21. Australopithecus sediba -- 22. Genus Homo -- 23. Homo habilis -- 24. …”
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19169
New Horizons for a Data-Driven Economy A Roadmap for Usage and Exploitation of Big Data in Europe /
Published 2016Table of Contents: “…Part I: The Big Data Opportunity -- The Big Data Value Opportunity -- Introduction to the BIG Project -- Part II: The Big Data Value Chain: Enabling and Value Creating Technologies -- The Big Data Value Chain: Definitions, Concepts, and Theoretical Approaches -- Big Data Acquisition -- Big Data Analysis -- Big Data Curation -- Big Data Storage -- Big Data Usage -- Part III: Usage and Exploitation of Big Data -- Big Data Driven Innovation in Industrial Sectors -- Big Data in the Health Sector -- Big Data in the Public Sector -- Big Data in the Finance and Insurance Sectors -- Big Data in the Energy and Transport Sectors -- Big Data in the Media and Entertainment Sectors -- Part IV: A Roadmap for Big Data Research -- Cross-Sectorial Requirements Analysis for Big Data Research -- New Horizons for a Data-Driven Economy: Roadmaps and Action Plans for Technology, Businesses, Policy, and Society. .…”
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19170
(Re)presenting Brunei Darussalam A Sociology of the Everyday /
Published 2023Table of Contents: “…Introduction: Towards a Sociology of the Everyday in Brunei Darussalam -- Traditional Malay Marriage Ceremonies in Brunei Darussalam: Between -- Halal Certification in Brunei Darussalam: Bureaucratisation in Everyday Life -- Youth Religiosity and Social Media in Brunei Darussalam -- Food Choices and the Malay Muslim Middle Class in Brunei Darussalam -- Learning Gender in a Malay Muslim Society in Brunei Darussalam -- Older Malay Muslim Women in Brunei Darussalam: A Non-Western Conception of Aging -- Domestic Maids (Amah) in Malay Households in Brunei Darussalam -- Pengangun: Female Ritual Specialists for Malay Weddings in Brunei Darussalam -- Belonging and Unbelonging in Kampong Ayer, Brunei Darussalam -- The Sociocultural Significance of Homeownership in Brunei Darussalam -- Merantau: The Worldview and Praxis of Javanese Migrants in Brunei Darussalam -- Negotiating Assimilation and Hybridity: The Identity of Chinese-Malays in Brunei Darussalam -- Zoomers in Brunei Darussalam: Language Use, SocialInteraction and Identity -- From Migrants to Citizens: The Iban of Melilas Longhouse, Brunei Darussalam.…”
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19171
Six Steps To Job Search Success
Published 2011Table of Contents: “…Chapter 1: Your Life Dictates Your Job Search, Not the Reverse -- Chapter 2: Overview of the Six-Step Job Search Process -- Chapter 3: Step 1: Identify Your Job Search Targets -- Chapter 4: Step 2: Create a Compelling Marketing Campaign, Part I: Résumé -- Chapter 5: Step 2 (Continued): Create a Compelling Marketing Campaign, Part II: Cover Letter, Pitch, and Online Profile -- Chapter 6: Step 3: Conduct In-Depth Research -- Chapter 7: Step 4: Network Effectively -- Chapter 8: Step 4 (Continued): Master the Interview -- Chapter 9: Step 5: Stay Motivated and Organized and Troubleshoot Your Search -- Chapter 10: Step 6: Negotiate and Close Your Offer -- Chapter 11: Social Media and the Job Search -- Chapter 12: From Job Search Success to Career Success…”
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19172
Business Writing For Everyone
Published 2024Table of Contents: “…Adaptation Statement -- About This Book -- Thank Yous -- Mockup Of Moodle Training -- Chapter 1: Exploring Your Reading and Writing Beliefs -- Chapter 2: The Writing Process -- Chapter 3: Context, Audience, Purpose -- Chapter 4: Style and Tone -- Chapter 5: Organizing Your Ideas -- Chapter 6: Writing Emails, Memos, Letters and Instant Messages -- Chapter 7: Communicating Good, Neutral and Negative Messages -- Chapter 8: Persuading Your Reader -- Chapter 9: The Research Process -- Chapter 10a: Citing Sources -- Chapter 10b: Making An Argument Using Sources -- Chapter 11: Writing Reports -- Chapter 12: Visual Communication Strategies -- Chapter 13: Oral Presentations -- Chapter 14: Revision and Remixing -- Chapter 15: Social Media Communication -- Chapter 16: Peer Review -- Chapter 17: Communicating For Employment -- Chapter 18: Getting Along With Other People…”
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19173
Becoming A Young Farmer Young People's Pathways Into Farming: Canada, China, India and Indonesia /
Published 2024Table of Contents: “…Haroon Akram-Lodhi -- Chapter 5 Young farmers and the dynamics of agrarian transition in China, Lu Pan -- Chapter 6 Young farmers' difficulties and adaptations in agriculture: A case study from a mountainous town in Sichuan province, Southwest China, Dong Liang, Lu Pan -- Chapter 7 Young farmers in a 'cucumber village': A different story of family farming in agricultural specialization from Hebei province, Lu Pan -- Chapter 8 The youth dividend and agricultural revival in India, Sudha Narayanan, M. Vijayabaskar, Sharada Srinivasan -- Chapter 9 Becoming/being a young farmer in a fast-transitioning region: The case of Tamil Nadu, M. …”
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19174
Information and Communication Technologies in Tourism 2022 Proceedings of the ENTER 2022 eTourism Conference, January 11-14, 2022 /
Published 2022Table of Contents: “…Video Game Experiential Marketing in Tourism: Designing for Experiences -- Mixed reality for Generation Z in cultural heritage tourism -- Virtual Reality: A Simple Substitute or New Niche? -- Video Games as a Media for Tourism Experience -- Travel planning for families with a disabled child, and how AI can improve tourism accessibility -- Leveraging Blockchain in Medical Tourism Value Chain -- Navigation by Revealing Trade-offs for Content-Based Recommendations -- Personalization of Multi-Day Round Trip Itineraries According to Travelers' Preferences -- Identifying the main service elements for customer-oriented live guided virtual tours -- Platform Stress in Hospitality - Focusing on the technology dimension -- Visualizing and Comparing Online Travel Reviews of the Great Walls: A Data Mining Approach -- Monitoring Human-Wildlife Interactions in National Parks with Crowdsourced Data and Deep Learning -- Exploring the utilitarian and hedonic value derived from tourism pre-experiences with virtual reality: differences between destinations and accommodations.…”
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19175
The Impact of EU Politicisation on Voting Behaviour in Europe
Published 2023Table of Contents: “…The European Union in Parliamentary debates and the media -- Chapter 5: Experimental Evidence of EU issue voting -- Chapter 6: The Left-Right dimension, Europe and Voting in Bailout Europe -- Chapter 7: EU issue voting in simultaneous elections: The case of Belgium -- Chapter 8: The importance of EU issues in German elections -- Chapter 9: After the crisis: EU issue voting in Greece -- Chapter 10: Salient but not polarized: The role of the EU in the Irish electoral arena -- Chapter 11: Portugal: EU issue voting in Mainstream and Challenger Parties -- Chapter 12: A broken national consensus? …”
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19176
Manual of Digital Earth
Published 2020Table of Contents: “…Understanding Digital Earth -- Part I Digital Earth Technologies -- Digital Earth Platforms -- Remote Sensing -- Satellites for Digital Earth -- Satellite Navigation for Digital Earth -- Geospatial Information Infrastructures -- Geospatial Information Processing Technologies -- Geospatial Information Visualization and Extended Reality Displays -- Transformation in Scale for Continuous Zooming -- Big Data and Cloud Computing -- Artificial Intelligence -- Internet of Things -- Social Media and Social Awareness -- Part II Digital Earth for Multi-domain Applications -- Digital Earth for Sustainable Development Goals -- Digital Earth for Climate Change Research -- Digital Earth for Disaster Mitigation Research -- Digital City: An Urban Perspective on Digital Earth -- Digital Heritage -- Citizen Science in Support of Digital Earth -- The Economic Value of Digital Earth -- Part III Digital Earth Regional & National Development -- Digital Earth in Europe -- Digital Earth in Australia -- Digital Earth in China -- Digital Earth in Russia -- Part IV Digital Earth Education and Ethics -- Digital Earth Education -- Digital Earth Ethics.…”
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19177
Information Systems A Manager's Guide to Harnessing Technology
Published 2015Table of Contents: “…Chapter 1: Setting the Stage: Technology and the Modern Enterprise -- Chapter 2: Strategy and Technology: Concepts and Frameworks for Understanding What Separates Winners from Losers -- Chapter 3: Zara: Fast Fashion from Savvy Systems -- Chapter 4: Netflix: The Making of an E-commerce Giant and the Uncertain Future of Atoms to Bits -- Chapter 5: Moore's Law: Fast, Cheap Computing and What It Means for the Manager -- Chapter 6: Understanding Network Effects -- Chapter 7: Peer Production, Social Media, and Web 2.0 -- Chapter 8: Facebook: Building a Business from the Social Graph -- Chapter 9: Understanding Software: A Primer for Managers -- Chapter 10: Software in Flux: Partly Cloudy and Sometimes Free -- Chapter 11: The Data Asset: Databases, Business Intelligence, and Competitive Advantage -- Chapter 12: A Manager's Guide to the Internet and Telecommunications -- Chapter 13: Information Security: Barbarians at the Gateway (and Just About Everywhere Else) -- Chapter 14: Google: Search, Online Advertising, and Beyond…”
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19178
Critical Employment, Ethical, and Legal Scenarios in Human Resource Development
Published 2020Table of Contents: “…Preface -- Criteria for Case Scenario Analysis -- Topic 1: Professional Responsibility and Relationships Between Career Development Professionals and clients -- Topic 2: Providing Career Services Online -- Topic 3: Using Technology and Social Media in Human Resource and Workforce Development (HRWD) -- Topic 4: Supervising, Training, and Teaching Employees -- Topic 5: Ethics of Mentoring -- Topic 6: All Employees’ Access to Career Development, Training and Development, and Organization Development Activities -- Topic 7: Power and Privilege Dynamics -- Topic 8: Authenticity of Allies -- Topic 9: Ethics of Career Development and Training and Development Assessments -- Topic 10: Protected Class Bias -- Topic 11: Covert Conditioning of Girls/Women Away from Male-Dominated Fields -- Topic 12: Educational Opportunity Bias -- Topic 13: Occupational Segregation and Promotional Ceilings -- Topic 14: Confidentiality -- Topic 15: Diversity, Equity, and Inclusion (DEI) -- Topic 16: Artificial Intelligence (AI) and HRD -- Bibliography -- Author Bio…”
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19179
Vocational Teacher Education in Central Asia Developing Skills and Facilitating Success /
Published 2018Table of Contents: “…Preface,Uwe Munzert -- Greeting for the GIZ publication as part of the regional programme "Professional Education and Training in Central Asia", Volker -- About the contributors -- Part I -- Introduction -- 1 Recent technological challenges in (vocational) education, Thomas Köhler, Jens Drummer -- Part II Project based learning -- 1 Project based learning, Christian Stehling, Uwe Munzert -- 2 Strengthening the Innovative Potential of Project-Based Learning for TVET, Navbahor Sharipova, Matthias Wesseler -- 3 Project-Based Learning to Develop Creative Abilities in Students, Asylbek Isabekov, Gulzat Sadyrova -- Part III Specific didactics of laboratory work -- 1 Laboratory work in education of food technology professionals, Maksudakhon Abdullayeva -- 2 The Theoretical-Practical Cake, Linking theory and practice in food industry education, Horlacher, Franz -- 3 Potential of the task-based learning for the sustainable development of food technology, Manuela Niethammer -- Part IV Media and new technologies in TVET -- 1 The project title: The Virtual Laboratory and Quality of Education, Lafiz Boboev, Zokirhodzha Soliyev, Firuz Asrorkulov -- 2 Application of Modern Educational Technologies for Managing Project Activities of Master of Education, Rimma Masyrova, Victoria Savelieva, Janat Bisenbaeva, Bakhyt Atymtaeva -- 3 The significance of the Media Didactics Course for Masters of Vocational Education, Mamatair Joldoshov, Ainura Bekbolsunova -- 4 The significance of using business simulations in training of bachelors and masters, Mamatair Joldoshov, Jypargul Sayakbaeva -- 5 The use of new teaching and learning technologies for professional qualifications development in the system of the initial and secondary vocational education, Masuma Bashirova, Alymkan Sattarova -- Part V Evaluation and development of competencies -- 1 Technical training of teachers of vocational education in higher educational institutions, Svetlana Udartseva, Tatyana Ikonnikova, Tamara Udartseva, Tatyana Chausova, Gulfarida Samashova -- 2 Approaches of Engineering Pedagogy to improve the quality of teaching in engineering education, Steffen Kersten -- Competency-based exams in professional education, Ekaterina Golubina, Alexander Löser -- 4 Learning Performance in Vocational Secondary Schools: Testing academic achievement in electrical engineering, Metwaly Mabed and Thomas Köhler -- 5 Quality management for projects and workshops, Jens Drummer -- Part VI Research methods in TVET -- 1 The significance of scientific research in the professional development of students, Mukhabbat Ikrami -- 2 Preparing of Masters of Vocational Education for Conducting Research Activities, Gafurjon Hakimov, Kalybek Dykanaliev -- 3 Research Training for Doctoral Candidates in the Field of Education and Technology, Thomas Köhler -- Annex.…”
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19180
Wissenschaft und Gesellschaft: Ein vertrauensvoller Dialog Positionen und Perspektiven der Wissenschaftskommunikation heute /
Published 2020Table of Contents: “…Im Spannungsfeld: Wissenschaft, Öffentlichkeit und Demokratie -- Wir lieben Aufklärung. Wie das Science Media Center Germany Journalisten wissenschaftliche Expertise für öffentliche Debatten bereitstellt -- Allianz gegen "Fake News". …”
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