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Exposure to IQOS ads and reduced exposure claims, and association with perceived risk from COVID-19 on IQOS purchase and use intentions: results from a web-based survey by Akshika Sharma, Akshika Sharma, Brian Fix, Andrew Hyland, Maansi Bansal-Travers, Amanda Quisenberry, Richard O'Connor
Published 2024Connect to this object online.
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Perceived Truthfulness of Reduced Lung Cancer Risk Advertising Claims Influences Consumers' Intention to try and to Purchase Snus by Brian V. Fix, Olivia A. Wackowski, Akshika Sharma, Destiny Diaz, Maansi Bansal-Travers, K. Michael Cummings, Vaughan W. Rees, Dorothy K. Hatsukami, Richard J. O'Connor
Published 2023Connect to this object online.
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