Social Selling im B2B Grundlagen, Tools, State of the Art /
Dieses Open-Access-Buch bietet einen Überblick über die Grundlagen des Social Sellings und die Einordnung ins Vertriebs- und Marketingmanagement. Dazu werden Social Selling spezifische Ansätze wie Personal Branding, Employee Advocay, Content Marketing, Influencer Marketing sowie Social Listening vor...
Saved in:
| Main Author: | |
|---|---|
| Corporate Author: | |
| Format: | Electronic eBook |
| Language: | German |
| Published: |
Wiesbaden :
Springer Fachmedien Wiesbaden : Imprint: Springer Gabler,
2021.
|
| Edition: | 1st ed. 2021. |
| Series: | essentials,
|
| Subjects: | |
| Online Access: | Link to Metadata |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Search Result 1
DOAB: description of the publication
Social Selling im B2B Grundlagen, Tools, State of the Art
Published 2021
DOAB: download the publication
DOAB: description of the publication
Electronic
Book Chapter
Search Result 2
OAPEN Library: description of the publication
Social Selling im B2B Grundlagen, Tools, State of the Art
Published 2021
OAPEN Library: download the publication
OAPEN Library: description of the publication
Electronic
Book Chapter