APA (7th ed.) Citation

Watson, R. T., Berthon, P., Pitt, L. F., & Zinkhan, G. M. (2014). Electronic Commerce: The Strategic Perspective. BCcampus.

Chicago Style (17th ed.) Citation

Watson, Richard T., Pierre Berthon, Leyland F. Pitt, and George M. Zinkhan. Electronic Commerce: The Strategic Perspective. [Place of publication not identified]: BCcampus, 2014.

MLA (9th ed.) Citation

Watson, Richard T., et al. Electronic Commerce: The Strategic Perspective. BCcampus, 2014.