Introducing Marketing
Through good economic times and bad, marketing remains the pivotal function in any business. Determining and satisfying the needs of customers through products that have value and accessibility and whose features are clearly communicated is the general purpose of any business. It is also a fundament...
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| Autor principal: | |
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| Formato: | Electrónico eBook |
| Lenguaje: | inglés |
| Publicado: |
[Place of publication not identified]
BCcampus
[2011]
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| Colección: | Open textbook library.
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| Materias: | |
| Acceso en línea: | Access online version |
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