Foundations in Digital Marketing
Foundations in Digital Marketing is a textbook intended to introduce marketing students to the world of digital marketing. The book covers fundamental frameworks, practical applications, and online tools that can all be applied to build and execute a cohesive and engaging digital marketing strategy....
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| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
[Place of publication not identified]
BCcampus
2024.
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| Series: | Open textbook library.
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| Subjects: | |
| Online Access: | Access online version |
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