APA (7th ed.) Citation

McGuigan, L. (2023). Selling the American People: Advertising, Optimization, and the Origins of Adtech. The MIT Press. https://doi.org/10.7551/mitpress/13562.001.0001

Chicago Style (17th ed.) Citation

McGuigan, Lee. Selling the American People: Advertising, Optimization, and the Origins of Adtech. Cambridge: The MIT Press, 2023. https://doi.org/10.7551/mitpress/13562.001.0001.

MLA (9th ed.) Citation

McGuigan, Lee. Selling the American People: Advertising, Optimization, and the Origins of Adtech. The MIT Press, 2023. https://doi.org/10.7551/mitpress/13562.001.0001.